You literally do this every.single.day.

In the for profit world, because customers vote with their wallets, corporate leaders can review productivity, sales, and profit data to tweak and tailor their product to meet their customer’s needs and desires.

Why can’t nonprofit leaders have access to similar productivity and profit data (aka how much goodness they are generating)? This information would allow them to evolve, innovate, and effectively communicate what their customers (aka clients) are getting and need!

All this boils down to nonprofit leaders needing – and deserving – to have meaningful, uncomplicated, and actionable data and storytelling strategies at their fingertips.

The ImpactStory Strategy evolved naturally from years and years of partnership, learning, and overcoming these obstacles with nonprofits and their funders. The Strategy includes three straightforward steps that include everything (even very small) nonprofits need for confidently telling clear and compelling impact stories. The Strategy is a recipe for straightforward, sustainable, and affordable systems tracking and talking about impact.

I host two ImpactStory Academies each year which are open to all nonprofits. The 9-week, on-line Academy teaches participants about each step of the Strategy. The Academy includes all the information, tools, templates, and resources needed to build out the Strategy. Participants get time and support in beginning to build it out. They also free and forever membership in the ImpactStory Network for ongoing questions, sharing resources, and staying in conversation.

I also have a suite of supports for ensuring affordable sustainability of the ImpactStory Strategy at both larger and very small nonprofits.

Lastly – because there’s no impact without sufficient resources, I work with philanthropists to maximize the benefits of trust-based philanthropy. The ImpactStory Strategy can be used to facilitate real, growth-oriented partnerships focused values and informed by straightforward, clear, and actionable data. In this way, funders and nonprofit partners can be responsive to changing community needs while working towards commonly valued systems change.

All my partnerships are focused on using impact to promote democracy, social justice, equity, and activating the power of those who have been disenfranchised.

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Untold Research breaks the mold of traditional research by thoughtfully measuring and exploring not only people’s thoughts, opinions, and behavior but also the motivations behind them. Through both time-tested and experimental methodologies, we craft custom studies that create space for participants to respond authentically because we know repeating what was done yesterday will never change tomorrow.

Taking a data-driven lens to address issues is not just our work. It is our passion. As a full-service research firm, we bring unparalleled energy and creativity to each project. Extending beyond the data, we aim to work in partnership with clients to bring about real change.

From focus groups to surveys and message testing to analyzing existing data, let Untold Research help your non-profit, NGO, association, or other philanthropic organization use research to ease challenges, solve problems, and drive strategy.

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Accurate Append

Accurate Append is a valuable ally for nonprofit organizations. They offer a range of services and programs that empower them to thrive in their fundraising endeavors. At the heart of Accurate Append’s offerings is their comprehensive wealth screening tools designed to identify potential donors with the financial capacity to become major supporters. By analyzing key data points such as household income, real estate ownership, and wealth scores, nonprofits can gain insights into individuals’ philanthropic tendencies and financial potential within their donor database.

What sets Accurate Append apart is its donor score software. This assists nonprofits in uncovering both prospective and existing donors while assessing their financial capacity. The software streamlines the process of understanding potential contributors’ abilities to give. This allows nonprofits to tailor their fundraising strategies accordingly. Accurate Append’s tools save valuable time and resources. They help you pinpoint individuals with the potential to make a significant impact.

Unique Aspects

One of the unique aspects of Accurate Append’s approach is its emphasis on incorporating philanthropic indicators alongside financial data. By evaluating donors’ previous charitable contributions, volunteer history, and community involvement, nonprofits can better understand each donor’s potential and engagement level. This comprehensive approach helps nonprofits target diverse supporters. You can find major gift donors to those who may grow into more significant contributors over time.

Wealth screening is pivotal for nonprofits aiming to maximize their fundraising potential. It enables them to identify and engage three distinct types of donors. These donors are loyal supporters, current donors, and prospective contributors. By understanding these donor segments’ financial capacities and philanthropic inclinations, nonprofits can effectively tailor their campaigns and communication efforts.

Accurate Append’s commitment to optimizing nonprofit fundraising goes beyond wealth screening. They advocate for developing a robust donor database, analyzing philanthropic indicators, and implementing strategic communication to align with donors’ interests. The integration of these strategies allows nonprofits to not only identify potential donors but also build lasting relationships with current supporters.

Incorporating wealth screening tools and practices into nonprofit fundraising strategies has become essential in the modern landscape. Accurate Append’s services stand as a testament to this importance. They provide nonprofits with the means to identify significant donors, enhance donor relationships, and ultimately advance their missions. By leveraging accurate data and insights, nonprofits can continue to make a positive impact. They can drive positive change with the support of a dedicated and engaged donor community!

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At NextAfter, we help nonprofits grow their digital fundraising. We combine the perpetual learning of a fundraising research lab, the practical application of a digital-first agency, and the rigorous instruction of a training institute.

Specifically, we study how nonprofit organizations engage with their donors, and then we test different approaches to understand what works (and what doesn’t) to grow generosity. We take the learnings from our online fundraising research and implement them with innovative nonprofits to reach more people, acquire more donors, raise more money, and grow generosity. And we seek to make this accessible to as many organizations as possible.

Although we are not a nonprofit organization, we are very much a cause-based organization. Our mission is to decode what works in digital fundraising and then equip nonprofits with that knowledge to fulfill our vision to unleash the most generous generation in the world. This is what drives everything we do.

We execute this mission by adhering to 8 core values:

• Focus relentlessly on client success, and everything else will fall into place.
• Always be testing.
• Employ MacGyver-like resourcefulness.
• Be courageous.
• Empower clients, don’t enslave them.
• Never compromise our convictions in order to meet financial obligations.
• Be above reproach.
• Err on the side of generosity.

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