It’s no secret that, while incredibly rewarding, nonprofit work can take a toll on professionals in the sector. Between securing new donors, managing volunteers, running programs, and planning fundraising events, nonprofit work can feel overwhelming. This is especially true for case workers and other nonprofit professionals who guide beneficiaries and clients through traumatic situations.

Burnout leads to staff turnover, which can greatly cost nonprofits. For example, healthcare organizations alone lose a staggering $4.6 billion annually due to turnover and work-hour reductions. 

However, the good news is that you can mitigate and prevent burnout by instituting changes on organization-wide and personal scales. In this guide, we’ll review how your nonprofit can combat burnout so you have a passionate and loyal team by your side to achieve your mission. 

1. Implement a Work From Home Policy

If you’ve handled nonprofit recruitment before, you understand just how important benefits are for keeping employees engaged and motivated. One of the most popular benefits is a flexible work-from-home schedule, as 65% of workers want to work completely remotely, whereas 32% want a hybrid schedule.

Allowing your employees to work from home can combat burnout by:

• Reducing daily commute stress. Whether they are paying for a bus ticket every day or sitting in traffic in their cars, commuting to and from work can be time-consuming, making it an additional stressor in your employees’ lives. With remote work, your employees will have more time for activities that energize them outside of work hours.

• Providing a comfortable environment to work in. Every employee operates differently and has unique working preferences. Allowing them to customize their workspace can boost their productivity and reduce fatigue.

• Encouraging self-paced work. Remote work complements the “flex” hours structure (in which employees can reallocate hours when they’re busy as long as they meet deadlines). Self-paced, flexible work structures empower employees to create a schedule that keeps them productive.

If your nonprofit values in-person collaboration but still wants the benefits of remote work, consider adopting a hybrid policy, where team members spend some days in office and some working remotely. This allows your employees to experience the best of both work formats, contributing to their satisfaction and engagement with your organization.  

2. Hire Smart

Gauging nonprofit-specific skills is undoubtedly one of your recruiting priorities, but you can expand your talent acquisition strategy to prevent burnout proactively. Here are some indicators of potential hires’ ability to fend off burnout and persevere through challenges:

• Persistence in past roles. Understanding how candidates approached stressful or difficult situations in the past can provide insights into their strengths and how they’ll tackle issues that lead to burnout.

• Time management skills. Keeping track of deadlines and completing work on time is crucial for remaining an effective contributor to your team. 

• Personal support system and hobbies. If your candidate has activities and a support system outside of work, they have more resources and activities to energize them when work gets challenging. 

• Enthusiasm for your mission. Innate enthusiasm for your cause can motivate employees to persist through difficult times. 

It’s easier to judge some of these characteristics than others, but between an interview, short answer prompts, and skill assessments, you get a general idea of where a candidate stands on all these fronts. Plus, discussing aspects of their lives that aren’t directly work-related can relax candidates throughout the high-stakes recruitment process.

3. Provide Self-Care Resources

As its name suggests, self-care varies for each person based on what recharges and inspires them. Nonprofits can take the initiative to offer self-care resources to their employees to combat burnout, but since every employee is different, it can be challenging to establish standard offerings. Here are some ideas for universally beneficial self-care resources that your employees will likely enjoy:  

• Access to mental health services. Providing health insurance with adequate coverage for mental health treatment empowers your employees to seek professional support if they need it.

• Physical wellness programs. Research shows that exercising regularly and eating healthy foods can lift your mood. Provide discounted gym memberships or gift cards to grocery stores so employees can support their health without breaking the bank.

• Stress relief items. Whether it’s a stress ball, succulent, pair of fuzzy socks, or scented candles, providing low-cost items that help employees unwind can greatly impact their mood and work ethic. You could even ask sponsors if they have any resources they could donate to mitigate costs. For example, a local massage business may be willing to offer you discounted services.

If you want to offer more personalized self-care resources, there’s no group better to ask than your staff itself. Ask them for suggestions on what you should offer, how you can acquire it, and which providers are ideal.

4. Organize Fun Events

Your staff sees each other more often than they see some of their family members, so it’s natural for you to build strong relationships with them. Strengthening these bonds is crucial for cultivating internal support systems and making all employees feel comfortable. That’s where planning events becomes useful.

Planning enjoyable staff events (both during and outside of work) helps employees feel fulfilled and makes them more likely to stick with your nonprofit in the long term. Plus, it allows them to blow off steam and get to know their coworkers on a personal level. 

Here are some event ideas to inspire you:

As Part of Work

• New hire luncheon. Starting a new job can be overwhelming, both for new hires and for staff training them. Integrate new hires into your workplace culture by catering lunch on their first day. This establishes a welcoming atmosphere, which is crucial for setting new hires up for success. 

• “Bring your Pet to Work” day. For many people, there’s nothing that brings a smile to the face faster than a cute animal! Bringing furry friends to work is a great way to make everyone happy. Just be sure you ask everyone for permission and be transparent about what types of pets will be attending in case certain employees have allergies. 

• Early flex-out activity days. Designate one day per month where employees who finished their tasks can end work early to join a group activity, such as an ice cream social or a pickleball game. That way, your employees don’t have to move around their schedules to connect with coworkers.

Outside of Work

• Team spa day. Spa days are synonymous with luxury and relaxation. Treat your employees to a trip to your local spa where they can get a hot rock treatment, an aromatherapy session, or a face mask. Since this idea tends to be pricier, it works especially well as a prize for hitting quarterly or yearly fundraising goals.

• Cultural day out. Whether you attend an orchestral concert, enjoy a theater production, or peruse the galleries of an art museum, treat your employees to all of the cultural activities your city has to offer. 

• Laid-back game night. This classic event can appeal to all of your staff’s preferences. For instance, you might focus on playing board games or taking turns with a video game. Whatever you decide, your staff will love the opportunity to get to know each other and engage in friendly competition.

Your organization’s busy decision-makers might not have the bandwidth to plan these events regularly. However, you can empower all staff members to plan events with a set budget. This allows staff to plan events people want to attend while keeping planning responsibilities dispersed.

5. Encourage Taking Time Off

Just because you offer paid time off (PTO) doesn’t mean team members will jump at the chance to use it. Your employees (especially new hires) might feel pressured to keep working to make a good first impression. That’s why it’s important to actively encourage taking time off. Here are some tips for getting employees to use their PTO allowance:

• • Offer different PTO buckets. Your employees hesitate to use paid time off when they feel sick. Solve this dilemma by offering multiple categories of PTO that employees can draw from. For instance, many companies offer sick time and PTO as separate categories.
  • Openly promote taking time off. Your employees can’t read your mind (especially new employees), so be transparent with them. Double the Donation suggests highlighting the nonprofit’s approval of using PTO outwardly during training so employees don’t feel pressured to hold onto their time off.

• Allow new employees to have a negative PTO balance. For nonprofits where PTO is accrued in regular increments over time, it takes more time for new employees to have days banked. Allow employees to go into the negative for the first year of employment so they get the same amount of time off as seasoned employees.

Remember to adjust your paid time off strategies as needed depending on competitor and market trends. For instance, you might implement a floating holiday policy where employees can take personally significant days off, such as birthdays or cultural celebrations, without affecting their PTO balance.

Unfortunately, there are some contributors to burnout that we can’t foresee or prevent, like a recession. That’s why your nonprofit must be flexible to combat burnout effectively. Be prepared to provide one-on-one support when unexpected events affect your employees. Also, collect feedback from your employees regularly so you can continue serving them as well as possible and establish a working environment they’re happy to be in.

From securing and managing grants to strategic planning to stewarding supporter relationships, board members are key players in facilitating your nonprofit’s operations and upholding your mission. Your organization relies on them for their governance, oversight and nonprofit expertise.

To maximize your board’s effectiveness, you need to build a solid, healthy foundation for your relationship with board members. That way, your board will be more productive and work in tandem with your nonprofit’s staff to make a difference.

Throughout this guide, we’ll share tips for forging a relationship with your board based on mutual respect, trust and understanding. Let’s get started!

1. Set clear expectations.

Start relationships off strong with clear expectations for board members’ roles. When everyone’s on the same page about their responsibilities and how things work, you can avoid miscommunication and set your board up for success.

To clarify exactly what your board must accomplish, your nonprofit’s leaders should:

• Host a board member orientation. Having dedicated time for onboarding and training your board members can help increase accountability and lead to more efficient decision-making. During your board orientation, review your nonprofit’s background, strategic goals and budget to familiarize new board members with your organization.

• Define responsibilities. Most importantly, your orientation should make it clear what each board member’s responsibilities will be. These may include strategic planning, approving budgets, managing potential risks, identifying high-value prospects, developing internal policies and monitoring compliance with laws, regulations and ethical standards.

• Establish board policies and procedures. If you haven’t already, outline policies and procedures for how your board should operate. These guidelines will provide structure to your board, define board success, help resolve conflicts and answer any questions board members may have about how they should act in certain situations. For instance, you’ll likely create a conflict of interest policy, board meeting procedures and a code of ethics.

Additionally, you may implement some sort of board evaluation to reinforce your expectations and assess your board’s performance. Then, you can use the results to improve your training materials and further clarify role expectations if necessary.

2. Foster a positive board culture.

Create a positive work environment where board members feel empowered to put their best foot forward. Juggling the many responsibilities of a board member can be stressful at times, but with an uplifting board culture, you can keep your board engaged and motivated to move forward with their mission-critical work.

Follow these strategies to foster a welcoming, positive environment:

• Lead by example. If your nonprofit’s leadership team models a professional yet enthusiastic spirit and commitment to your nonprofit’s values, then your board members will follow suit. Set the tone for your board, and maintain a positive attitude that inspires board members to do the same.

• Seek diverse perspectives. When assembling your board, you should look for a diverse group of people with different experiences and insights they can bring to the table. Make board members feel comfortable sharing their perspectives and lending their unique expertise. This way, you’ll facilitate productive conversations and well-rounded decisions that help your nonprofit grow.

• Make personal connections. Team members who get to know each other personally often work better together. Provide opportunities for board members to form personal connections through team-building activities, happy hours and volunteer outings that keep them engaged and encourage better collaboration.

Remember to also put your organization’s purpose at the forefront of everything your board does. Reminding your board members of why they committed to your nonprofit in the first place can help strengthen their relationship with your team and keep them focused on your mission.

3. Provide meaningful involvement opportunities.

Engage board members through opportunities that allow them to lend their unique expertise and make a clear impact on your mission. While your board members’ specific involvement may look different, you may incorporate them into your:

• Strategic planning. Your nonprofit’s strategic plan aligns your organization’s goals with its values to provide focus to your activities and operations. Involving your board members in the strategic planning process allows them to infuse their prior experience and passion for your cause into your plan. As a result, you’ll not only have a better roadmap for your future endeavors but also a stronger relationship with board members who will feel more invested in your nonprofit’s success.

• Community outreach. According to 67% of nonprofit executives, their boards don’t spend enough time building relationships with community members. However, each board member has their own network of people with the potential to provide immense support for your cause. Take advantage of these connections by having board members share petitions, speak at community events and advocate for your organization online.

• Fundraising initiatives. Lastly, involve board members in your fundraising strategy. They may meet with prospective major donors, participate in feasibility studies, steward your supporter relationships and secure grant funding.

To make your board’s work even more meaningful, match them with roles that reflect their interests and experience. For example, if one of your board members used to be a Certified Public Accountant (CPA), ask them to serve on your finance committee.

4. Maintain open communication.

Open communication is the key to keeping board members informed, productive and satisfied in their roles. Board members should both receive frequent communications from your nonprofit’s leadership and feel comfortable coming to your team with any questions or concerns.

Establish an open communication policy by:

• Sharing important updates. Keep your board in the know by providing updates about your nonprofit’s activities and cause. Consider creating a dedicated board newsletter where you can share progress reports, achievements, fundraising campaign results and current challenges your organization faces.

• Soliciting feedback. Give board members a chance to submit their honest feedback on working with your nonprofit via a yearly board survey and less formal opportunities throughout the year. Listening to and implementing their suggestions will help you improve their experience and show you’re committed to building genuine relationships with them.

• Approaching conflicts constructively. If and when conflicts arise, address these issues promptly. Hear out all parties involved, and follow all appropriate board policies and procedures as you work to resolve the conflict together.

• Scheduling check-ins. It’s important to meet with your board members individually once a year and provide opportunities for feedback at meetings. These check-ins give board members the opportunity to ask questions, address concerns, discuss their experience and provide any suggestions for improving the board’s operations.

During your regularly scheduled board meetings, you should also take measures to ensure everyone’s voice is heard. For instance, consider distributing meeting materials in advance to prepare your board members for productive discussions.

5. Thank them for their contributions.

Just as you steward your donors, show your appreciation for your board and all of their hard work to retain them as members of your organization. Considering that 66% of employees consider leaving their jobs when they feel unappreciated, it’s important to remind your board members how valuable they are and how critical their roles are to your success.

Here are some thoughtful ways you can show your board members you care:

• Send thank-you notes. Thank-you notes are a tried-and-true way to show your board members how much you appreciate them. Make sure to personalize your notes by adding specifics about each board member’s contributions and accomplishments. You may send these messages via email, eCards or physical letters.

• Give gifts. Sometimes, a tangible token of your appreciation goes a long way in demonstrating your gratitude for your board. Common board member appreciation gifts include branded merchandise from your nonprofit, gift cards to local businesses or office accessories to make their work easier.

• Host appreciation events. Gather your board members together to thank them for their hard work in person. Make it a night they’ll never forget by catering food, inviting their families and highlighting the impact of each individual on your board.

While these are all internal appreciation strategies, you may also give your board public shoutouts to share your gratitude on a larger scale. These may include social media posts, a section of your website dedicated to board accomplishments or board member awards. Just remember to ask for your board members’ permission first before implementing any of these strategies.

Throughout your board’s tenure, you should continuously put effort into maintaining strong relationships with your board members. That way, you can build upon the healthy foundation you’ve created, enabling your organization to retain board members, develop a positive reputation and maximize the social good you accomplish.

Limit Oversharing

Maintain Consistent Security Awareness Training

Implement the Basics of Secure Logins

Backups are Vital

Conclusion

Diversified revenue streams are essential for all nonprofits. Your organization might rely on a medley of individual donations, grants, events, membership dues, and other revenue streams to keep your mission in motion and create a sustainable funding model. 

When it comes to driving value for nonprofits, in-kind donations are another essential type of contribution to add to your collection. In this guide, we’ll review some of the most common FAQs about in-kind donations to give you a solid foundation for boosting this type of giving, including: 

• What are in-kind donations?
• What are the benefits of in-kind donations?
• How can you receive more in-kind donations?

For the people who believe in your mission, contributing in-kind gifts can be a remarkably fulfilling and meaningful experience. Make the most of your donors’ generosity by creating a clear in-kind giving strategy with the help of the tips in this guide. 

What are in-kind donations?

In-kind donations are non-monetary donations made to nonprofits. This encompasses both tangible donations (goods) and intangible donations (services). Here are a few examples of each type of in-kind gift: 

• Goods can include gifts of office supplies, equipment, food items, clothing, and other tangible items. 
• Services usually include donations of pro bono work, such as free financial assistance or graphic design support. 

No matter their nature, in-kind donations can help you better serve your community, supplement your internal expertise, and supply your fundraising efforts with the resources and support they need to succeed.

What are the benefits of in-kind donations?

In-kind gifts benefit both nonprofits and donors, making these donations a win-win opportunity to build stronger community relationships. Let’s explore a few specific advantages of these gifts. 

For nonprofits

• Receive the items you need without having to spend money on them. Let’s say your nonprofit is hosting a silent auction, and you need to gather a variety of items to put up for bidding at the event. By asking your supporters for in-kind donations of auction items, you can get the prizes you need to host an amazing event without spending your event budget to procure these items. Ultimately, this allows you to direct more funding to the mission-critical programs that support your beneficiaries. 
• Use donations immediately. With monetary donations, your organization must wait until the gifts process before you can buy much-needed items or supplies. However, in-kind contributions can be used immediately. For example, you can start using your newly donated printer right away, or start working with a volunteer graphic designer without having to wait for a payment contract to be finalized. 
• Fill gaps in your team’s expertise. In-kind donations of services or pro bono work can help you meet internal goals by providing free access to professional expertise. For instance, let’s say you want to create a few website videos with testimonials from beneficiaries. You can work with a videographer who donates their time and services to create high-quality videos because they believe in your mission.

For donors

• • Act as a convenient alternative giving option. In-kind donations present an additional giving avenue for donors who don’t want to or can’t provide monetary donations. They will appreciate being able to support your nonprofit’s mission without always having to contribute funds.

• Donate items or services they already have. Donors will appreciate the ability to donate items they’re not using to support a good cause and reduce clutter in their lives in an environmentally friendly way. For instance, perhaps a local business accidentally ordered 15 extra office chairs they’re not using. Instead of letting these chairs take up space in their storage room, they can donate them to your nonprofit, where they’ll actually be used. 

• Form stronger, long-lasting ties to your nonprofit. In-kind gifts can lead to more tangible connections between donors and nonprofits. For example, donors may feel a sense of pride and accomplishment when they see that the car they donated is being used to deliver supplies to individuals experiencing homelessness. In addition, donors who contribute pro bono work to your organization can form strong personal connections with your staff members as they work together to improve your organization’s operations. 

How can you receive more in-kind donations?

After reviewing the benefits of in-kind giving, you might be motivated to add this giving channel to your revenue strategy. However, it’s important to approach in-kind donations strategically to make the most of them. Use these best practices to help spread awareness about and engagement with your in-kind donation opportunities.

Create an informational website page

Design an educational website page to describe your new in-kind giving options. Include the following information: 

• Types of in-kind donations your organization can accept
• Benefits of in-kind donations for both your nonprofit and donors (borrow from the benefits listed above!)
• How donors can submit in-kind donations
• Tax benefits of in-kind donations

Make your information page user-friendly by using clear language, and demonstrate the impact of in-kind donations through multimedia content. For example, you could create a video showing the art and playroom equipment donated to the children’s play area at your nonprofit’s headquarters. This shows potential donors that their contributions will make a real difference for your organization’s beneficiaries. 

Write compelling donation requests

You can also reach out to prospective donors directly to spotlight your new in-kind giving opportunities and ask for their support, especially if you’re asking for a high-value good or a service that requires specific expertise. Connecting with these donors requires creating a compelling donation request that makes it easy to give. 

First, use your nonprofit’s CRM to identify donors who may be able and willing to give the items you’re looking for. For example, if you’re looking for donations to your annual auction and gala event, you can start with past auction attendees who have a high giving capacity. 

Then, Winspire’s guide to effective donation requests recommends following these best practices to draft your request letter or email: 

• Brand requests to your nonprofit. Design the message with your nonprofit’s logo, colors, typography, messaging, and other unique brand elements. This helps your request stand out and be more recognizable to supporters. 
• Demonstrate the impact of in-kind gifts using storytelling. Share stories about how in-kind gifts support your ability to achieve your mission. Show how the gift of gardening equipment helped bring your community garden back to life, or how pro bono construction services helped build the stage for your annual benefit concert. 
• Include a call to action with a specific ask. Conclude the letter with a specific request for the items or services you’re looking for. For instance, you could say “Would you be willing to contribute a prize to make our upcoming auction the best one yet?” Then, list a few examples of items the donor could contribute that would align with their background and interests. For example, if you’re contacting an electronics store owner, you might ask them to donate a new smartphone, fitness tracker, or video game console to auction off.

Provide specific details for how donors can send in their donated items, whether by mail or by dropping them off at your nonprofit’s facility. Also, offer contact information for a member of your staff that they can reach out to if they have any questions. This will make the giving process as seamless and convenient as possible. 

Leverage corporate partnerships

Many companies want to make a positive impact on the world and boost their reputations through corporate social responsibility, so they’re increasingly willing to sponsor nonprofit events and provide in-kind contributions. 

Plus, many businesses encourage their employees to donate their time and expertise to nonprofits in their community. For instance, volunteer time off (VTO) is becoming more popular as a way to empower employees to use their paid time off to support worthy causes. 

By forming corporate relationships, your nonprofit can benefit from this increased desire to leave a positive impact. Getting Attention’s guide to securing corporate sponsorships offers these four steps for building these partnerships: 

1. Identify potential partners. Companies in your area with similar missions to your nonprofit are a great place to start. For example, an animal rescue nonprofit could partner with a local pet store to benefit from in-kind donations of toys, treats, dog beds, and cat litter. Ask your nonprofit’s staff and volunteers if they have any connections to local businesses looking for charitable giving opportunities. 
2. Initiate a relationship. Invite prospective corporate sponsors to meet with your nonprofit’s staff and leaders in person and tour your facilities. Inquire about their business goals to see how their charitable aspirations align with your giving opportunities. In addition, provide information about your nonprofit’s mission and goals and demonstrate your impact by sharing your annual report and Form 990. 
3. Show the benefits of getting involved. Demonstrate the win-win benefits of starting a partnership with your organization. For example, you might provide free publicity in exchange for support by including your sponsors’ names and logos on event marketing materials such as brochures, flyers, emails, and social media posts. 
4. Make a direct and specific ask. Have a clear idea of the type of in-kind donation you’d like to ask for, whether you need supplies, equipment, auction items, or pro bono services. Plan an in-person meeting to make this request to re-emphasize your personal relationship with the sponsor.

Foster a positive, ongoing relationship with corporate partners by providing follow-up information about how your nonprofit put their donation to good use. Thank your sponsors publicly using your social media and email platforms to bring awareness to their business and promote your partnership. For corporate partners that go above and beyond, consider a significant recognition like a digital donor wall or an appreciation event.

To widen the scope of your corporate sponsor search, explore lists of the top companies that donate to nonprofits. Many major employers have wide-reaching philanthropic programs, and people in your community likely work for these companies. For example, Microsoft sponsors pro bono legal services to support individuals and nonprofits in need. 

Know the limits of in-kind donations

While it may be tempting to try to replace all paid services or goods purchases with in-kind donations, these gifts do have their limits. If you need access to consistent, reliable expertise for certain projects or issues, it’s best to bring on a paid professional who can guide you through any challenges.

In addition, you may not want to accept all in-kind donations that come your way. Some well-meaning donors may contribute items that are too worn, defective, or irrelevant to your needs. To reduce the risk of this happening, outline a clear gift acceptance policy to define the types of donations you can and can’t accept. Specify the types of gifts that help your mission the most and the condition that each item must be in.

Lastly, keep in mind that it can be challenging to acquire certain types of in-kind donations, like vacation packages for auctions, from individual donors or corporate sponsors. These big-ticket items might be outside the price range for many donors, or they don’t have the connections needed to procure these prizes. In that case, it can be helpful to work with a consignment provider that specializes in experiential travel packages. 

In-kind donations can boost your nonprofit’s fundraising efforts, creating a reliable additional revenue stream. With an intentional strategy and clear communication, you can foster more in-kind giving and receive more of the goods and services that are most helpful for your mission.