One of the best ways to convey your mission on your website is through powerful stories about the people you impact. In short, one of your most powerful marketing tools is a great story.

One of the best ways to convey your mission on your website is through powerful stories about the people you impact. In short, one of your most powerful marketing tools is a great story.
Storytelling that tugs on heartstrings and emotionally connects with your audience gives your organization the heart and soul that donors are attracted to.
Nonprofit storytelling is crucial to conveying your organization’s message to donors and volunteers alike. Your staff knows your mission backwards and forwards—but who’s missing?
With nonprofit storytelling, a great story versus a good story can make the difference between keeping your donors and volunteers connected or losing them to the next good cause. Make sure to put a face on your work every day.
What is it about stories that captivate us so? When we were little, story time was one of the best parts about school. It was a time of endless imagination and creativity. As we got older, other types of stories continued to move us to tears, make us smile or strike...
We all know a great storyteller when we hear one. They could make everyday chores like grocery shopping or dusting sound like an adventure with their imaginative and carefully-scripted words. But when we limit storytelling to words on a piece of paper, we limit our...
Here's an experiment for you: next time some stranger walks up and asks you, "Hey–what's your job?" and you get into the details of your nonprofit organization, stop. Don't describe your mission or your job title or the frustrations your nonprofit sees in the world....
Sadly, the era of tightly integrated usability between Instagram and Twitter is over (for now). No longer can you take a slightly off-kilter photo of yourself, apply a sepia filter in Instagram and easily tweet it out to all your friends (with viewing the photo in the...
Whether you’re with a large team or a solo entrepreneur looking to start the next great cause, we have a membership package that will help you grow your network and your cause.